ISBN
0324316674
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For:
Contemporary Marketing, 2006
Author(s)
Louis E. Boone, David L. Kurtz,
Binding
Paperback
Edition
12
ISBN
0324316674
ISBN-13
9780324316674
Publisher
South-Western College Pub
Release Date
10/15/2005
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User Opinions
Good book
5/13/2007
Good book for school. very basic examples.
might be to basic if you have work experience.
Marketing class requirement
1/29/2008
The book arrived in excellent condition and several days before it was expected. Great service. The book is required reading material for my Marketing class.